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Hello Kitty still rules!
Hello Kitty is one of the most popular and most instantly recognisable faces in the world of marketing advertising and merchandising today. This cute little feline creature with the dot for a nose and no mouth is one of the most recognisable images today and whether you are a pop culture fanatic or a collector of the kind of little knick knacks and merchandise that you get at fast food joints, you will definitely have owned or possessed a hello kitty item at some point or other in your life.
The brand was created in the mid seventies by a Japanese company called Sanrio that is equally well known to fans of the little six whiskered cat. The company that specialises in creating fictional characters for marketing purposes created this winner of a character that has endured for over three decades. Despite the fact that the world has changed infinitely since we first saw the little kitten and though children today are very different to the ones who grew up in the seventies, Sanrio hello kitty is still one of the most popular characters in Japan.
In the rest of the world too the tiny kitty has remained popular with people of all ages and merchandise with the image is still highly sought after. The tiny feline has also been one of the biggest marketing successes in the history of the business and has not only sold billions of dollars worth of merchandise for Sanrio but has also had some very interesting tie ups with western brands. You can get kitty bank accounts, kitty cheque books, highly valuable kitty jewellery with real diamonds and other precious metals and stones in it. You can even fly on a kitty airplane if you so chose.
Sanrio Hello Kitty is so evocative of everything Japanese in some countries that Japan even chose the fictional character to be its mascot and the spear head of its tourism and marketing promotion in other countries like China and Hong Kong in the nineties at the extreme height of the popularity of the character.
Despite the wild popularity Kitty merchandises and some specific items in particular can be very hard to find in some parts of the world. The answer is to visit online stores that carry the entire line up of Hello Kitty merchandise available today and might even have out of production items.
About the Author
Get your fill of Sanrio Hello Kitty merchandise online at http://www.hellokitty4u.com/
Sanrio - Hello Kitty 3D Animation